This year has been extremely busy for the team and to finish the year off, we decided to upgrade our server farm.
Our new systems are much more powerful than the previous set up and this has given us a number of benefits. Firstly, Google and other search engines monitor the loading speeds of web sites using tools like PageSpeed. We all want web sites to load as fast as possible so that we do not waste time waiting and Google takes load times into consideration when ranking sites in their search engine. As with all SEO related things, loading times is just one factor that Google takes into consideration but it's an easy one to fix.
You can test the loading time of your own web site using the PageSpeed tool - just type in your web site address and click 'Analyze'. If you get a warning about your site's load time, it may be time to switch to a different web host. Get in touch if you'd like us to see if we can help with your hosting and speed up your load times.
With our new server farm, load speeds have significantly improved and we've seen with our SEO customers that their sites have benefitted from the upgrade.
Another advantage of the upgrade is that we are now able to offer free SSL certificates. These have a number of benefits including, as above, they can help boost your site in the search engine rankings.
We are continually improving our systems to make life easier for our customers and provide additional features.
If you have any questions about your site or how we could help improve its rankings in the search engine results pages, please get in touch.